How 0G Raised $290M+ in Web3's AI Revolution
The Opportunity: Leading the Charge in Decentralized AI
Few sectors in Web3 are as explosive as decentralized AI.
0G had the tech and vision, but they needed a strategy to capture attention and build trust to attract serious investment. This is how we helped them get the attention they wanted on their way to hitting their goal of raising $290+ million.
The Challenge: Breaking Through Noise & Skepticism with Credibility
Like every massively ambitious crypto project, 0G faced a tough reality:
No community
A market flooded with hype
A hesitancy to trust new projects
0G approached us to help become a thought leader in onchain AI. 0G understood the need to build more authority to attract the investment they were hunting to build the Decentralized AI Operating System.
The Solution: A Multi-Channel Content Machine
We didn't just film a few videos for them. We engineered a full-scale content system to engage, educate, and establish authority.
This came in four parts:
Video Strategy: Produced over 100 high-quality videos ranging from long-form technical deep-dives to high-production, short-form promos. Each video's goal was to showcase 0G’s expertise, vision, and expert authority.
High-Impact Node Sale Campaign: Simplified the AI alignment node’s utility into a clear and digestible narrative promoting the $30 million node sale.
Thought Leadership Engine: Positioned 0G at the center of industry discussions around AI Agents and decentralized intelligence with a sonic audio strategy and podcast format.
Amplification Through Partnership: Coordinated with tier-one investors and KOLs, including Santiago R Santos, Hack VC, and Movement Labs to expand 0G’s credibility and ecosystem.
The Results: Massive Growth in Capital and Mindshare
The numbers tell an undeniable story:
Funding Growth
Their starting point: $35M
Raised during our continued engagement: $290M+ raised
Brand Results
Established as the definitive leader in decentralized AI
Created a loyal community interested in the project and vision
Drove industry-wide conversations about the future of onchain AI
The Lesson: Trust Drives Capital in Web3
In a space where everyone promises revolution, investors back teams they trust.
Our content strategy helped 0G build market confidence in their vision, team, and execution.
That trust translated into capital, trusted partnerships, and lasting mindshare.
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